Top 7 Countries to Visit in Winter

Winter in Switzerland | Source: Christina Munteanu

Winter is one of the most enchanting seasons to travel as it brings out fresh crisp air, snowy landscapes, festive markets, warm comfort food, and postcard-perfect scenery everywhere you turn. Whether you love skiing, chasing the Northern Lights, wandering through Christmas villages, or simply soaking in wintry charm, some countries transform into unforgettable wonderlands once the temperature drops. If you're dreaming of a winter trip but not sure where to go, here are seven of the best countries to visit for an unforgettable, magical winter holiday.

1. Japan 

Ski resort in Japan | Source: Matt Ketchum

Winter in Japan is a dream for food lovers, ski or snowboard enthusiasts, and culture seekers. From the powder-soft slopes of Hokkaido to the traditional villages of Shirakawa-go covered in snow, Japan offers a serene and cinematic winter experience. Think steaming hot springs (also known as onsen), snow festivals, and heart-warming winter cuisine like ramen, nabe, and hot cocoa from vending machines.

Must-do in Japan during winter:

• See the snow monkeys at Jigokudani Onsen.
• Stroll through the illuminated streets of Sapporo Snow Festival.
• Soak in an open-air hot spring (rotenburo) with falling snow.

2. Switzerland 

Glacier Express in Switzerland | Source: Johannes Hofmann

The epitome of a winter postcard, Switzerland sparkles during the colder months. Picture snow-draped Alps, scenic train rides like the Glacier Express, luxurious chalets, and festive markets in Zurich and Lucerne. It’s also one of the best countries for skiing, snowboarding, and indulging in melted cheese-everything (such as fondue, raclette, and more).

Must-do in Switzerland during winter:

• Ride the Glacier Express panoramic train.
• Explore the Christmas markets in Zurich and Lucerne.
• Visit Zermatt and ski with a view of the Matterhorn.

3. Norway

Aurora borealis in Norway | Source: Thomas Lipke

If you’re chasing true Arctic magic, Norway is the place to be. Winter here means fjords dusted in white, cosy cabins with panoramic windows, and the breathtaking Northern Lights dancing across the sky. Tromsø, Alta, and the Lofoten Islands are particularly stunning this time of year—so be sure to pay a visit. 

Must-do in Norway during winter:

• Chase the Northern Lights in Tromsø.
• Cruise through snow-covered fjords.
• Stay in a glass-roof cabin or ice hotel.

4. Finland 

Glass igloo in Finland | Source: Frans van Heerden

Finland is where fairy-tale Christmas vibes come alive. Visit Santa Claus Village in Rovaniemi, sleep in a glass igloo beneath the stars, go on a reindeer safari, and experience the bliss of a hot sauna followed by a plunge into icy water (if you’re brave enough!). It’s winter, done the Nordic way.

Must-do in Finland during winter:

• Visit Santa Claus Village in Rovaniemi.
• Stay in a glass igloo in Kakslauttanen.
• Go reindeer or husky sledding through Lapland forests.

5. Iceland

Icy waterfall in Iceland | Source: Simon Migaj

Winter in Iceland means icy waterfalls, dramatic landscapes, and surreal experiences like glacier hiking and exploring ice caves. It’s also one of the best places to catch the Northern Lights, especially between November and March. Bundle up, because the views are worth every shiver.

Must-do in Iceland during winter:

• Explore natural blue ice caves near Vatnajökull.
• See frozen waterfalls like Gullfoss.
• Enjoy a geothermal hot spring under snow.

6. Canada

Jasper National Park in Canada | Source: Jan Kronies

Canada’s vast landscapes turn into a wintry playground once it’s subzero. From frozen lakes in Banff to charming cobblestone streets in Old Quebec. If you’re a big fan of skiing, ice skating, wildlife tours, or scenic train rides, Canada offers endless winter adventures for every type of traveller.

Must-do in Canada during winter:

• Ice skate on Lake Louise.
• Explore Old Quebec’s European-style old town.
• Take a winter train journey across the Rockies.

7. Austria 

Christmas market in Austria | Source: Masood Aslami

Home to some of Europe’s most magical Christmas markets, Austria shines during the winter season. Wander through Vienna’s festive streets, explore Salzburg’s old town under a light dusting of snow, or hit world-class ski slopes in Innsbruck. It’s romantic, warm, and full of charm.

Must-do in Austria during winter:

• Visit Vienna’s world-famous Christmas markets.
• See Salzburg’s old town dusted in snow.
• Ski in Innsbruck or Kitzbühel.

These are the 7 Best Winter Destinations for a Magical Holiday

Eminent Shield in Light Blue | Source: The Travel Store

From Northern Lights to snowy cities, ski towns to ice caves, these countries offer some of the best winter experiences in the world. Whether you’re travelling solo, with friends, or planning a family holiday, each destination promises something magical.

Once your winter holiday is planned, don’t forget to prepare the most important travel essential: a reliable suitcase. Winter trips often mean thicker clothes, layered outfits, and extra gear, so having the right luggage makes all the difference. At The Travel Store, there are plenty of great options: 

• 30-inch Echolac Celestra in Light Lavender – this limited-edition luggage has an extra large capacity for bulkier and heavier winter gear.
• Eminent Shield – this impact-resistant suitcases is lightweight and has waterproof zippers to protect your belongings from slush and tough terrains.
• Lojel Cubo Fit Refresh – this luggage optimises space by offering more storage yet taking up less room compared to a regular large suitcase.

You can buy Echolac, Eminent, and Lojel luggage in Malaysia and enjoy free shipping on luggage when shopping via The Travel Store’s online platform. Alternatively, you may visit our retail stores at these locations across Malaysia.